Nov 3, 2022Testing and Experimenting in a Recession: 3 TipsBy Cari Cox, Senior Product Manager and Product Operations, YML Are we in a recession? I was one of 1.1 million people who Googled ‘recession for dummies’ today and I can confidently say I don’t know. Recession or not, every digital product leader is faced with the challenge of making…Product Management3 min readProduct Management3 min read
Published in YML Innovation Lab·Jun 8, 20223 Changes in Apple’s New iOS16 that Chief Digital Officers Need to Take Advantage of Right NowBy Hannah Reedy, Senior Product Manager, YML The world is still finding balance in a post-pandemic world that created a rapidly evolving landscape. Companies across the globe are expediting their digital business strategy transformations to serve their customers through digital-first experiences. …I OS8 min readI OS8 min read
Published in YML Innovation Lab·Jun 1, 2022Building Polestar’s Digital Experience: How we Engineered a 3X Increase in ConversionBy Shanky Munoth, Engineering Manager, YML Every consumer brand wants to crack the same code — create a digital experience that drives value for the user, and their business too. YML recently partnered with Polestar (Volvo), a Swedish electric car company, to rebuild and redesign the North American digital experience…Electric Car7 min readElectric Car7 min read
Published in YML Innovation Lab·May 3, 2022How Headspace is Crafting the Future of MindfulnessListen to the newest episode of Y in the Valley featuring Leslie Witt, the Chief Product and Design Officer at Headspace. In the US alone, 1 in 5 adults (52.9 million people) experienced mental illness in 2020. The global lockdowns and pandemic amplified a mental health crisis of staggering proportions…Mental Health5 min readMental Health5 min read
Published in YML Innovation Lab·Jan 19, 2022How Udacity is Building a Digital Workforce for the FutureOver the next 10 years, McKinsey predicts that 1.2 billion people will be disrupted by technology. While new jobs are being created in advanced digital fields, existing jobs are ending with the rise of automation. What’s stopping employees from applying and filling new roles? …Podcast4 min readPodcast4 min read
Published in YML Innovation Lab·Jun 21, 2021How Figma Revolutionized Design and Made it Accessible for EveryoneIt’s no secret that the way people work has drastically changed over the last year and a half. Even before the pandemic, companies were beginning to gravitate towards tools that fostered better creativity and remote collaboration. Figma has eliminated the need for a design team to have to sit in…Podcast2 min readPodcast2 min read
Published in YML Innovation Lab·Jun 8, 20213 Product Strategies for Optimizing Activation and Engagement with iOS 15By Poojan Jhaveri, Group Product Manager, YML Did you know that 90% of all devices introduced in the last four years already use iOS 14? It will not be long before users upgrade to iOS 15. iOS, iPadOS & WatchOS Developer Betas are available starting today. …Product Design8 min readProduct Design8 min read
Published in YML Innovation Lab·Jun 8, 2021Designing with Empathy to Build (and Do) BetterBy Melati Belot, Director of Client Strategy, YML You may have heard the saying, “It’s about the journey, not the destination.” When it comes to creating digital products, it’s both — the method in which you build, as well as the end result. After all, if we’re not solving a…Design5 min readDesign5 min read
Published in YML Innovation Lab·Apr 26, 2021How Public.com Built an Engaged and Diverse 1M+ Member Community in 18 Monthsby Alissa Rogers, Copywriter, YML Public.com is a fintech startup that’s part trading app, part social network aiming to break down the barrier to entry into the stock market for non-traditional investors. Since its launch in September 2019, Public.com has grown to more than one million members and a $1.2B…Fintech5 min readFintech5 min read
Published in Product Coalition·Apr 7, 2021How to Support Women in Technology — And Fuel Your Business, Recruitment and CultureBy Shanti Kurupati, Director of Engineering, YML One weekend morning I was eating a lovely breakfast with close friends who recently had a baby. I remember one of the women’s husbands saying that his wife ‘had no interest in going back to work’ and was looking at extending maternity leave. …Women In Tech8 min readWomen In Tech8 min read
